Description
Discover the importance of building a personal brand as a freelance makeup artist, session stylist or beauty professional, and the find out more about the benefits of establishing aligned relationships with beauty PR’s in this exclusive one hour webinar.
We will be discussing the following topics
– What is a personal brand
– Why a personal brand matters – as a freelance makeup artist or beauty professional
– Top three pearls of wisdom from industry experts on how to build a personal brand
– What’s the difference between marketing and PR?
– Effectively pitching/marketing your brand from a sustainable/ethical/conscious position to media and industry.
There will be a short Q&A session after the panel talk, so get your questions ready!
Our expert panel includes:
- Ailish Lucas from The Glow Getter Collective – The Glow Getter Collective is uniquely and exclusively for breakthrough natural brands to help clarify their positioning, create raving fans and grow their revenue. Ailish founded the multi-award winning natural beauty blog theglowgetter.co created the UK’s largest online wellness event to help women get glowing skin called The Glow Summit and have been voted as one of the top 25 people moving natural beauty forward in the UK. She’s also an LCF-trained MUA and qualified beauty therapist.
- @theglowgetteroffical
- Alice-Christiana Leon from The Agency – Alice manages publicity for award-winning, luxury natural-beauty brand Antonia Burrell Holistic Skincare, founded by globally renowned, celebrity skin-expert Antonia Burrell. She also is co-director of The Agency London, the communications consultancy that enables independent, ethical brands within premium and luxury beauty, consumer and fashion to speak louder. With a combined total of over 25 years experience, Alice-Christiana Leon and co-director Abbi Holland have a passion for on-point publicity, and have firmly established a reputation for delivering strategic, expert-led brand campaigns and events with effective results whilst offering a conscious commitment to ethics that shines through every brand strategy.
- @theagencyldn
- Mel Jenkinson from Glow Organic – Mel is the founder and brand curator of eco-luxe online retail store Glow Organic. As well as this, she also mentors natural beauty brands through her consultancy business Make Fair, helping them launch their products, and build a successful brand. A long time advocate for changing the consumer perception of conscious beauty products, Mel focuses on brands who have a desire to prove that ‘eco’, ’natural’ and ‘organic’ doesn’t have to mean compromising on the quality or performance of a product.
- @glow_organic
@make_fair
Moderated by CBU’s Tahira Herold.
This is a recorded webinar from a previous live event.
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